Media Kit

AUDIENCE OVERVIEW

USERS:

11,049,336

PAGEVIEWS:

136,507,333

RETURNING (%):

65.1

MOBILE (%):

78.7

AD IMPRESSIONS:

247,257,225

 

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COUNTRY/TERRITORY

UNITED STATES:

63.52%

UNITED KINGDOM:

7.90%

CANADA:

6.35%

AUSTRALIA:

4.69%

Media Kit Location

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BROWSERS

CHROME:

32.65%

SAFARI (IN-APP):

28.98%

ANDROID:

21.69%

INTERNET EXPLORER:

5.62%

FIREFOX:

5.60%

Media Kit Browser

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SOCIAL NETWORK FAN BASE

Total Fans:  28,673,004

Post Reach:  260,661,103

(last updated 5/31/2014)

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GENDER

 Icon-Female  Icon-Male

FEMALE – 46%

MALE – 54%

 

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AGES

13-17 years

10%

18-24 years

52%

25-34 years

28%

35-44 years

6%

45-54 years

2%

55-64 years

1%

65+ years

1%

 

ADVERTISING OPPORTUNITIES AND PRICING

ZONED ADS

ZONE 1

Banner – Top (above the fold)

728×90 – 8 slot(s) available

  • $7.00 for 1,000 impressions
  • $70.00 for 10,000 impressions
  • $700.00 for 100,000 impressions
  • $6000.00 for 1,000,000 impressions

ZONE 2

Banner – Bottom (below the fold)

728×90 – 8 slot(s) available

  • $6.00 for 1,000 impressions
  • $60.00 for 10,000 impressions
  • $600.00 for 100,000 impressions
  • $5000.00 for 1,000,000 impressions

ZONE 3

Square – Top (above the fold)

250×250 – 12 slot(s) available

  • $6.00 for 1,000 impressions
  • $60.00 for 10,000 impressions
  • $600.00 for 100,000 impressions
  • $5000.00 for 1,000,000 impressions

ZONE 4

Sky Scraper – Bottom (below the fold)

160×600 – 12 slot(s) available

  • $5.00 for 1,000 impressions
  • $50.00 for 10,000 impressions
  • $500.00 for 100,000 impressions
  • $4000.00 for 1,000,000 impressions

Click here to see examples of zoned ads.

 

IN-ARTICLE ADS

In-Line Textual Ads

  • $2.00 for 1,000 impressions
  • $20.00 for 10,000 impressions
  • $200.00 for 100,000 impressions
  • $1000.00 for 1,000,000 impressions

Featured In-Article Textual Ads

  • $3.00 for 1,000 impressions
  • $30.00 for 10,000 impressions
  • $300.00 for 100,000 impressions
  • $2000.00 for 1,000,000 impressions

Click here to see featured in-line ad.

In-Article Sponsored Photo

  • $3.00 for 1,000 impressions
  • $30.00 for 10,000 impressions
  • $300.00 for 100,000 impressions
  • $2000.00 for 1,000,000 impressions

In-Article Sponsored Video

  • $3.00 for 1,000 impressions
  • $30.00 for 10,000 impressions
  • $300.00 for 100,000 impressions
  • $2000.00 for 1,000,000 impressions

Click here to see photo/video ad placement.

Interest Placement Ads

Below each post are links with photo thumbnails with the heading: “YOU MAY ALSO BE INTERESTED IN.”  Include yours in our list (limited availability).

  • $2.00 for 1,000 impressions
  • $20.00 for 10,000 impressions
  • $200.00 for 100,000 impressions
  • $1000.00 for 1,000,000 impressions

Click here to see examples of interest placement ads.

SPONSORSHIP OPPORTUNITIES

Sponsored Post/Product Review

A sponsored post/product review is a 300-400 word article on a product or topic of your choosing, including social media promotion (which will include one (1) Facebook/Twitter share).

  • Written by you:  $150
  • Written by us:  Please email us for a quote

Click here to see sponsored posts.

Sponsored Poll

This is a great method for data collection.  You provide us with up to 10 questions and we will provide you with the responsive summary data (which will include a breakdown “per answer” option).  Contact us if you are interested in polling more than 10 questions.

  • Cost:  Please email us for a quote

Click here to see sponsored polls.

Sponsored Category

You choose the category and we provide zoned ads (see above) with your ad creative, exclusively.  In other words, that category will only show your ads.

  • $9.00 for 1,000 impressions
  • $90.00 for 10,000 impressions
  • $900.00 for 100,000 impressions
  • $8000.00 for 1,000,000 impressions

 Click here to see purchasing options.